![]() Add up all likes, comments, and retweets.To find your Twitter engagement rate per tweet: The latest statistics show that a good LinkedIn engagement rate is around 2%.Īccording to Social Insider, the average Twitter engagement rate is around 0.04% for each tweet. Your LinkedIn engagement rate can be calculated by dividing post interactions by your total number of followers or by the number of post impressions. According to Hootsuite, the average engagement rate in 2021 was 0.18%. Video posts achieve much higher engagement of over 6%. So what’s a good engagement rate on Facebook? Well it depends on who you ask. You can also calculate your engagement rate by starting with the “people talking about this” metric which already includes all of your interactions. Divide this number by your number of followers.Add up the total number of reactions, comments, and shares from the last 7 days.Because of this, we’ll break down each platform and give you a clear method of measuring your own engagement rates.įor calculating your engagement rate on Facebook you need to: What Are Good Engagement Rates for Different Social Networks?Įach social network has its own style and nature, meaning engagement rates. This is a great metric to track true return on ad spend since it reflects the actual revenue you are making back from advertising.įor additional advertising tools visit our resource directory.
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